even involved in a vicious cycle of price competition

The distinction of first electric vehicle is a necessary one as the redesigned 2014 Mercedes S-Class to be launched this fall is said to be the first with all-LED lighting among all cars.In any case, the Cadillac is in exceptional company, and GM first showed the car so equipped at the North American International Auto Show in Detroit this year.LED lights service for much longer time and consume less energy than traditional halogen bulbs used in most vehicles," said Martin Davis, exterior lead designer. "Beyond the beautiful design interpretation, using LED lights fits with the ELR's environmentally friendly character.

Up front, the ELR's LED lights double as daytime running lights. The design is intended to present a sleek and dramatic appearance, says GM, of main projectors that extend from the ELR's front fascia up into the fenders.Kingsun official said, "After entering the Korean market, initially we plan to consider enterprises as key customers, and then it will gradually expand outreach to the general household consumers.

Kingsun is expected to take great impact on small and medium Korean enterprises (SMEs). In November of 2011, the Korean government designated the LED lighting industry as the development of SMEs, so large enterprises interested in this field will have to shift attention to overseas markets.But South Korea's LED market has got into a situation of excess supply in the last 1-2 years. Although the demand in LED lighting market is very strong, the production capacity is gradually expanding, which far exceeds demand, and even involved in a vicious cycle of price competition.

The industry has been in the trough period, the entry of Kingsun with competitive price advantage will make the situation to be worse", South Korean industry official said, "South Korean small and medium enterprises just only can rely on the quality and technical advantages to compete.

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